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What to Know About Marketing on Facebook

By Justin Holthe


Marketing on Facebook can help you build a strong brand image and at the same time get you the right kind of exposure. There is a lot that can be done with Facebook marketing. But, doing it effectively and ethically is the most important thing. This article talks about a few easy to apply tips that can be applied to get better results with Facebook marketing.

Place a Link to Your Facebook Page in a Newsletter: If you maintain a newsletter, then you probably have a large amount of targeted subscribers who are poised to get information. So, why not take the time to utilize your newsletter to your benefit and link it to your Facebook page? This will help you to transform your current readers into subscribers who like your Facebook page. One of the things that you should consider is that Facebook marketing works when you make things simple and non intimidating for your Facebook readers. So, when you put a link in your newsletter to your Facebook page and your subscribers are exposed to it, you will discover that you will eventually convert more. This is because your readers are already comfortable with and trust your content. This will give you another route for keeping in touch with your subscribers and keeping them updated. Even if you have a new newsletter, linking to your Facebook page will help in the future.

Use Polls: You can get the feedback you want by using the poll option. If you can do it right, you can leverage everyone on Facebook to give you the information you need. 'Facebook Questions' is an integrated facility that allows you to run a poll. It's always a good thing to have a pulse on what your target audience is thinking, and these polls are a great way of doing that. In Facebook's view, you are given more value as your polls attract more of a following. While it may not make sense to you, the math behind your ranking changes once this happens and it makes you more visible in news feeds You will be part of a select group that can utilize this information.

Channel in Likes Through Your Blog and Website: If you want to get more likes to your page then it's obvious that you'll have to look beyond Facebook. You can see more people go from your blog to your fan page just by adding the Facebook plugin. The more you utilize outside sources then the more you will see the advantage of marketing with Facebook. You won't have a reason to pay someone to handle your marketing once you follow these ideas and stick to your quality product. Keep it simple by making a great page that people will want to frequently hit.

Eventually, what you do with Facebook will depend on you. So, make sure that you make it count.




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